LH Bank is pushing its digital innovation with the launch of “LISA”, an intelligent AI assistant chatbot designed to enhance employee efficiency and agility by collaborating with Sertis, a leading AI expert, and AWS, a global cloud service provider.

        Mr. Shih, Jiing-Fuh, CEO and President of Land and Houses Bank Public Company Limited (LH Bank), states that the bank believes that employees are the heart of the organization, an irreplaceable part by technology. However, combining human with AI support can significantly enhance operational efficiency. This belief has led to the development of “LISA”, an internal AI assistant chatbot designed to boost employee productivity by enabling quick and accurate access to complex information. Built on Large Language Model (LLM) technology by Sertis, engineered to deeply understand organizational context and respond to employee queries naturally, “LISA” is further strengthened by advanced security system developed by AWS, which incorporates Amazon Bedrock Guardrails to ensure responsible AI usage.

        Mr. Thuchakorn Vachiramon, CEO of Sertis Company Limited, says that the company specializes in designing and developing AI solutions, including those based on LLM, which have led to the creation of highly capable chatbots that communicate naturally and address the complex needs of organizations. These solutions also help elevate internal operations by enhancing efficiency, speed, and ability to access information quickly and accurately.

        Mr. Vatsun Thirapatarapong, Country Manager at Amazon Web Services (Thailand) or AWS, mentions that AWS has designed and developed “LISA” on its secure, flexible, and highly stable cloud infrastructure, enabling seamless scalability and ensuring that employees can access information they need efficiently. Additionally, it integrates Amazon Bedrock Guardrails technology to enhance trust through robust security, governance, and rigorous content validation to help minimize the risk of misinformation or deviations.

        Mr. Shih, Jiing-Fuh, CEO and President, concludes that LH Bank aims to expand the application of AI across all dimensions of the organization to upgrade the delivery of impressive experiences to customers and enable them to gain more convenient, faster, and safer access to financial services.